For most companies, the objective of a digital transformation is to bring simplicity, collaboration, agility, innovation and efficiency to their operations. In many ways, digital transformation is more about transforming organizational structures and business models than it is about technology. And the desired results, for businesses, are improved revenue models and increased profitability.

Organizations are also looking at ways to revolutionize the way people work and transform their organizations to the point where all elements of the company—people, systems, processes, digital objects—are able to connect.

To help address the challenges faced by organizations during their digital transformation,hybrid communications blueprint to help businesses adopt Unified Communications as a Service (UCaaS) and CPaaS Usage.

Rainbow “relationship machine”, is an overlay service that connects to Swift PCX EnterpriseZ.12 and OVO Connect 22.1 in a hybrid approach, enabling businesses to protect and leverage existing systems while accessing new unified communications services from the cloud.

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We also invite you to READ The Evolution of communications in Enterprise

"Rainbow’s open APIs should prove very appealing to developers, and its hybrid deployment model results in a very flexible solution for enterprises.”

“Rainbow is addressing the key trends of business communication: cloud, APIs, video, persistent messaging.”

“Rainbow is right in line with the most progressive conversations, with the added benefit of an open architecture at its foundation.”